According to this article in Marketing Tribune, Q-music has gained a significant share of the radio market over the last fifteen months (from 6,4 to 9,7 percent – a 53% growth). It is now amongst the top four radio market leaders and is heading for number one market leadership, which should be accomplished about next month. At last. About fifteen months ago, we started working on our first campaign for Q-music, which aimed to give the station a recognizable identity which communicated their brand values. We might have overdone it just a bit.
We’re an advertising agency – we build brands.
To feed our curiosity and to keep each other inspired, we gather and display bits of our appetite for life, design, beauty and thought, giving you a taste of what inspires us in our work.
Enjoy our view.
Who needs photoshop? Jee Young Lee most certainly doesn’t. She builds her images with her own hands, in real life, in her 3,6 x 4,1 x 2,4-meter studio in Seoul.
The series is titled “Stage of Mind” and every photograph has taken her weeks and sometimes months of thorough and patient preparation. She’s made every image without any digital retouching. Recently graduated from Hongik University in Seoul, Korea, the young Jee Young Lee photographs the invisible. Where traditional photography submitted us to snippets of reality, Jee Young Lee invites us to look at pictures from her heart, memory and dreams. In the center of each of these stagings, we find the artist’s self-portraits. Her imagination is a catharsis that allows her to accept the repressions and frustrations imposed on her by society. The time allotted for its staging allows her to reflect on the subjects and her specific roles in them tell a particular story about her personal life experiences or traditional Korean fables and other cultural heritage from around the world. It is a form of deep self-reflection and a means to explore her psychological identity.
Everybody knows superheroes like Batman, Spiderman and Superman – they’ve got striking costumes and get to brag about their achievements in comic books and blockbuster movies. The real heroes however, often go unnoticed and rarely receive recognition. We’re talking about Humanitas’ volunteers who take time to help people in need and make meaningful contributions to other people’s lives. On World Humanism Day – June 21st – we wanted to give these superheroes the attention they deserve – and inspire others to discover their own hidden heroism. read more
‘If you aren’t living on the edge, you’re taking up too much space’ – some inspiring words from Jim Whittaker, the first American to climb Mount Everest, in 1963. Clearly a man who’s taken a good look at the world and who’s drawn the right conclusions. In 1990, he led The Earth Day 20 International Peace Climb, an expedition to reach the summit of the Everest, which was the first time in history that mountaineers from the United States, Soviet Union and China climbed a mountain roped together. read more
We are proud to announce that Maarten van Huijstee has joined the Advisory Board of the ASN Bank, together with Willemijn Verloop. Both new members are strongly committed to international issues such as human rights and social entrepreneurship.
ASN Bank has officially announced the accession of Willemijn Verloop and Maarten van Huijstee to the Advisory Board of the bank. Both new members are involved with international issues such as human rights and social entrepreneurship. Their joining increases the capabilities and expertise of the Board and strengthens it in its advice on how the ASN Bank can contribute to a more sustainable society.
ASN’s Advisory Board consists out of five members, including Femke Halsema (President), Hans Kamps and Jan van der Kolk.
"With their involvement and knowledge of the international community, Willemijn Verloop and Maarten van Huijstee fit the sustainable mission of ASN Bank well," says Jeroen Jansen, CEO of ASN Bank. "They acknowledge the important role banks can play in a more sustainable society. Not merely with funds their customers entrust to them, but also by taking position in long-term social issues such as environment, human rights, biodiversity, health care, education and housing."
"ASN Bank proves that social and sustainable banking can be successful. The bank contributes to a world with more renewable energy and encourages fair trade while boycotting child labor and the arms industry. I like to make a contribution to a bank that proves financial services can deal with social objectives," says Willemijn Verloop. "With the knowledge and expertise I have gained over the years, I hope to contribute to the sustainable mission of ASN Bank. A mission in which money is a means - not an end," adds Van Huijstee.
Since 1960, ASN Bank has committed to contribute to a more sustainable society. The bank takes into account climate, nature, vulnerable populations and the needs of future generations in all its activities. Customers can pay with ASN Bank, deposit savings and invest in ASN Investment Funds. The bank also provides financing for projects and organizations that fit its sustainability mission. ASN Bank is an independent bank and part of SNS REAAL.
We are looking for a Senior Art Director with exceptional creative, conceptual and strategic skills. One fine human being with a brain that’s been brewing brilliant ideas for the past five years - or so. Someone with an unearthly sense for the aesthetic and a feeling for flawless design in the fingerspitzen.
With our agency we aim to make the world a little nicer. We like to build brands with a story, a story with a message and a message with a purpose. That’s why we develop big ideas for good brands - and good ideas for big brands. We are always on the hunt for the inexistent and hungry for the extraordinary.
Recognize yourself in the description above? Say firstname.lastname@example.org
Another breakthrough: the UEFA Executive Committee has awarded the KNVB (Royal Dutch Football Association) with a Hattrick Award for its action plan ‘Football for everyone’. It was declared Best Social Project of 2012. The plan promotes gay acceptance in Dutch football and was initiated after a BNN tv show called ‘FC Gay’, which featured the kick-off of the campaign; our commercial ‘Homo? Boeit geen flikker’ (Gay? There’s nothing queer about it). The UEFA Hattrick awards are part of the broader Hattrick program in European football which aims to support the development of the sport and to bring ‘best practices’ to attention. Congratulations!
The sun was shining, the weather was sweet and we were hanging out with some of our favorite footballers – who were moving us, instead of their feet – telling their stories and sharing their first memories of football with us. We feel privileged to have been able to produce a series of short documentaries, of which this is the recapitulatory result. Honest portraits of benevolent captains shedding a positive light on their sport.
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