Prada – Candy L’Eau / March 29, 2013

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What we have here is a new Prada short film directed by Wes Anderson and Roman Coppola. The film delightfully pays homage to French New Wave love triangles (à la Truffaut’s Jules et Jim and Godard’s Bande à part) and stars French actress and model Léa Seydoux as a beauty pursued by a couple of fashionable gents who happen to be best friends. The filmmaking is exquisite, which perfectly suits the brand’s aesthetic. A charming, self-deprecating story, with no fewer than three explicit brand plugs—one for each of its mini acts. Well done. We’ve added a couple behind-the-scenes pictures for you to enjoy.